FOLLOW THE SIGNS TO HEALTHYLIFE
Client: healthylife
Brief: Launch the healthylife brand by encouraging Aussies to stop waiting for a big, obvious sign to get healthy.
Idea: Most Aussies could benefit from living healthier but often overlook the little signs in their lives that it's time to make a change. We turned all these little unhealthy signs into the sign that it's time to visit healthylife.
My Role: Senior Art Director/Creative Lead
Film:
Social films:
Key visual concepts: